Information on individual educational components (ECTS-Course descriptions) per semester | |
| Degree programme: | Bachelor International Business Administration Part-time |
| Type of degree: | FH Bachelor´s Degree Programme |
| Part-time | |
| Winter Semester 2024 | |
| Course unit title | Professional Presentations |
| Course unit code | 025008010501 |
| Language of instruction | English |
| Type of course unit (compulsory, optional) | Compulsory |
| Semester when the course unit is delivered | Winter Semester 2024 |
| Teaching hours per week | 2 |
| Year of study | 2024 |
| Level of course unit (e.g. first, second or third cycle) | First Cycle (Bachelor) |
| Number of ECTS credits allocated | 3 |
| Name of lecturer(s) | Dagmar ACZÉL Michael WILLIAMS |
| Prerequisites and co-requisites |
English at B1/B2 level according to the Common European Framework of Reference for Languages (CEFR) or on the agreement of the teacher. |
| Course content |
English teaching in the Bachelor International Business Administration programme is oriented towards the CBI approach (Content Based Instruction) and thus has the following focal points:
The syllabus of this course provides strategies for dealing with English presentations. The course also provides an introduction to selected management theories (e.g. management by objectives, etc.) and their formative personalities. |
| Learning outcomes |
Professional and convincing presentations are a general basic competence. Students of International Business Administration have to give numerous presentations in the course of their studies; there is no job description in which graduates do not regularly have to speak freely and convince others. Students can plan and conduct oral presentations in English on business topics, apply appropriate presentation techniques and formulate feedback on the presentations. Within the framework of the CBI methodology, students can describe business ideas from selected management theories and their formative personalities. They can present the application and/or relevance of the discussed management theories using case studies from business practice.
|
| Planned learning activities and teaching methods |
Interactive course with lecture, exercises in individual and group work, presentations and homework. |
| Assessment methods and criteria |
Presentation |
| Comment |
None |
| Recommended or required reading |
Drucker, Peter (2017): The Essential Drucker, 2. Ausg. London: Taylor and Francis. Handy, Charles (2020): The Gods of Management: The Four Cultures of Leadership. London: Profile Books. Harvard Business Review (2010): Guide to Persuasive Presentations. Boston: Harvard Business School Publishing. Kotter, John (2012): Leading Change. Boston: Harvard Business Review Press. Nordström, Kjell; Riddersträle, Jonas (2007): Funky Business Forever: How to Enjoy Capitalism, 3. Ausg. Stockholm: Bookhouse Publishing. Peters, Thomas, J. (2010): The Tom Peters Seminar: Crazy times call for crazy organizations. New York: Vintage Books. Raimes, Ann; Miller-Cochran, Susan, K. (2021): Keys for Writers, 8. Ausg. Boston: Cengage Learning. Senge, Peter (1990): The Fifth Discipline: The Art and Practice of the Learning Organization. New York: Doubleday. Swan, Michael (2017): Practical English Usage, 4. Ausg. Oxford: OUP. |
| Mode of delivery (face-to-face, distance learning) |
Compulsory attendance as determined by the teacher |
| Winter Semester 2024 | go Top |